Read your monthly report

On the first of each month, ATIS prepares a report on the month before for every business, and sends a message to the people linked to it. Every listing gets one, free or paid. You find the reports in My businesses: select Reports next to your business to open Monthly reports, then choose a month.

What the numbers mean

• Views: how many times your business page was viewed. Views by search engine robots are not counted, and no personal data is collected.
• Contact intents: how many times travellers used a contact link on your page: a phone number, WhatsApp, email, or your website.
• Inquiries: inquiries travellers sent to you through ATIS.
• Forwards: how many of those inquiries ATIS forwarded to you. An inquiry is forwarded only when the traveller agreed to share their details; otherwise ATIS replies to them itself.
• Outcomes: what travellers told us afterwards, for example that you replied or that they booked.
• Listing tier: your tier during that month.
• Sponsorship placements: for each promoted page, its Impressions (how often it was shown) and Clicks.
• Ad creatives: the Clicks on each of your advertisements, by space.

Each figure is compared with the month before, marked as up or down.

How to use it

• Count the reference codes (R-…) in the WhatsApp messages and inquiries you receive. Together with the report, they show what ATIS brought you.
• Many contact intents but few bookings? Check that your phone number and WhatsApp are correct and that someone answers them.
• Replying to every inquiry matters: travellers are asked how it went, and unanswered inquiries lower a listing's quality score.
• A month with no report means the report for that month has not been prepared yet.

See also How leads reach you and Advertise with ATIS.